Most of the times, you might be spamming your own prospects without even knowing. You're likely be thinking “how can I?” and even then, you don’t stop mass email marketing until it stops working. And, at that point, it's too late and you're left with no money.
Or if you are sure that you are going the right way, even then, how can you guarantee that you're maximizing the potential of your campaigns? How can you ensure that your audience is receiving your emails, reading them, and eventually, becoming customers? Well you cant. Least you can do is doing your best.
Here are some of the strategies for the evolution of your mass email marketing along with some of the challenges that you might get in counter with.
1. GET TO KNOW THE ACTUAL REASON OF MASS...